Design Sprint is a five-day workshop dedicated to improving the process of rapid validation of design hypotheses. The main goal of the workshop is to optimize the decision-making process, without having to build the entire solution or product. It is the first stage of MVP development that will lead you to valuable conclusions and solid results.
Product design framework consists of five phases - each lasts one day. The first stage will be to understand the design problem and context. The next stages are the cognitive part, aimed at creating and choosing the most suitable solutions. The last part is validating the solution by presenting the prototype to target users.
day 1.
day 2.
day 3.
day 4.
day 5.
It’s important for the team to have a person with the power to make the final decision regarding the whole project. If it’s impossible for such a person to be always present at the meetings, they should participate in the daily project summaries. Also, the person can choose another team member responsible for making final decisions.
Aim: Defining the goal and challenge of product design. Analyze the target user. Realize the risk associated with the project.
introduction:
aim:
Establishing the aim, hypothesis, assumptions – at this stage, we set a clear and measurable goal that we want to achieve through workshops and problem solving.
user analysis:
interview with IT experts:
problem definition:
day summary:
Answering the key points:
Aim: Work out the team's attitude towards achieving a common goal. Preparing the first sketches.
introduction:
competition analysis:
data collection:
crazy 8:
The purpose of Crazy 8 exercise is not the sketches in itself, but to stimulate the creativity and warm-up the mind.
project sketch
day summary:
Answering the key points:
Aim: Choosing a project solution and deciding about its details.
introduction:
the first voting:
projects discussion:
the second voting:
creating the action plan template
day summary:
Answering the key points:
Aim: Dividing participants into roles and developing the solution prototype. Day 4 is dedicated to UX/UI Designers and Copywriters.
introduction:
product prototype development:
If more people are involved in this stage, we assign roles:
2x Designers, 1x Project Manager, 1x Copywriter, 1x Marketing Manager, 1x Moderator
We should end this stage with a fully prepared product design mock-up.
day summary:
The designers prepare clickable prototypes.
Answering the key points:
Aim: We test the prototype on target users. Testing process on a real research group.
introduction:
conducting prototype tests:
testing cycle:
day summary:
Answering the key points:
Design Sprint ends with a casual discussion over your favorite food & drink.
Design Sprint is a five-day workshop dedicated to improving the process of rapid validation of design hypotheses.
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