“Osiedle 3 Kolory” is a modern housing estate in Gdansk. Investment is made to fulfill dreams of self-contained, comfortable, sunny, functional. modern, yet affordable apartments.
The complex buildings are equipped with lifts and sunny viewing terraces on the highest storey. 2-4 bedroom apartments ranging in size from 35 to 63 m2, with one or two balconies or home garden.
We had to model our brand activities according to the target group which was 25-35 singles or young marriages. We knew that those people are mostly busy and distracted. That’s why we had to gain their attention with a lively brand.